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Coach unveiled Coach the Fragrance in September 2016, a fragrance that offers a new olfactory impression distinct from its 2007 namesake, complete with a refreshed composition and an updated bottle design. Crafted to encapsulate the dynamic, effervescent energy of New York City, this fragrance attempts to personify the brand's free-spirited attitude and deliver a scent that is as unique and authentic as it is cool.
The fragrance's campaign, enhanced by the youthful charm of actress Chloë Grace Moretz and immortalized through the lens of the famed photographer Steven Meisel, resonates with the core values of Coach: youthfulness, modernity, authenticity, and the effortless allure of natural beauty. Chloë Grace Moretz aligns perfectly with the fragrance, embodying the modern happiness and upbeat spirit that Coach Creative Director Stuart Vevers sought to express.
The fragrance's campaign, enhanced by the youthful charm of actress Chloë Grace Moretz and immortalized through the lens of the famed photographer Steven Meisel, resonates with the core values of Coach: youthfulness, modernity, authenticity, and the effortless allure of natural beauty. Chloë Grace Moretz aligns perfectly with the fragrance, embodying the modern happiness and upbeat spirit that Coach Creative Director Stuart Vevers sought to express.
Description
Coach unveiled Coach the Fragrance in September 2016, a fragrance that offers a new olfactory impression distinct from its 2007 namesake, complete with a refreshed composition and an updated bottle design. Crafted to encapsulate the dynamic, effervescent energy of New York City, this fragrance attempts to personify the brand's free-spirited attitude and deliver a scent that is as unique and authentic as it is cool.
The fragrance's campaign, enhanced by the youthful charm of actress Chloë Grace Moretz and immortalized through the lens of the famed photographer Steven Meisel, resonates with the core values of Coach: youthfulness, modernity, authenticity, and the effortless allure of natural beauty. Chloë Grace Moretz aligns perfectly with the fragrance, embodying the modern happiness and upbeat spirit that Coach Creative Director Stuart Vevers sought to express.
The fragrance's campaign, enhanced by the youthful charm of actress Chloë Grace Moretz and immortalized through the lens of the famed photographer Steven Meisel, resonates with the core values of Coach: youthfulness, modernity, authenticity, and the effortless allure of natural beauty. Chloë Grace Moretz aligns perfectly with the fragrance, embodying the modern happiness and upbeat spirit that Coach Creative Director Stuart Vevers sought to express.
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